When I started my business four years ago, I didn’t have much money to spend on marketing, especially branding my company. But through research, I discovered you could come up with a campaign without spending much at all. Create a […]
The Top 10 Reasons Why Small Businesses Fail
Why do some businesses succeed when others fail? While it may seem to be a matter of luck, in reality there are common mistakes that kill many small businesses before they ever get off the ground. Give your startup a […]
Ten Ways to Improve Your Customer Service
In the recent months while out shopping, dining or having a service performed, I was surprised at the lack of customer service that was provided. In some instances it was so bad that it made me not want to visit […]
Why “Overcoming” Objections Can Lose the Sale
How ironic it is that the more we try to overcome resistance, the more we actually create it. You know what I mean….our prospect raises an objection, and the first thing we do is think about how we can neutralize […]
5 Biggest Challenges Facing Your Small Business
Starting a business is a big achievement for many entrepreneurs, but maintaining one is the larger challenge. There are many standard challenges that face every business whether they are large or small. These include things like hiring the right people, […]
10 Ways to Help Increase Your Cash Flow
As any small business owner knows, maintaining smooth cash flow requires juggling nearly every facet of a business, from staying on top of accounts receivable, to extending lines of credit, to managing inventory. The essence of successful cash flow management […]
Four Steps in Understanding the Accounts Receivable Process
Even though companies can benefit greatly by factoring their invoices, many small and large businesses do not because they are unfamiliar with the invoice factoring process and the cash flow solutions that it provides. Historically, accounts receivable factoring is one […]
Survive and Thrive – in Business
Year Three….hard to believe it has gone by so fast. I reflect back to the fall of 2010 when I decided to leave Corporate America after 30 years to take that leap of faith and start my own business. With […]
How You Can Establish Business Credit
I have been in business almost 3 years now and when I started, never thought about establishing business credit. I have been approved for an Office Depot and Chase credit card in my business name but it was based on […]
Debt versus Equity Financing
I get a lot of questions from companies whether they should use debt or equity to finance their growth. Business owners contemplate this critical question as they look for financing. Which alternative is best? Debt Financing The advantages to debt […]